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The Las Vegas Reputation Crisis We All Saw Coming

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  Is Las Vegas Pricing Itself Out? Fees, Friction—and a Path Back to Visitor Loyalty For decades, Las Vegas was known for delivering value wrapped in spectacle —glamorous shows, world-class dining, and affordable rooms that made indulgence accessible. But today, the visitor story is shifting. Instead of jackpot moments, many recount $25 cocktails, $9 coffees, buffets pushing $100 per person, and resort and parking fees that seem unavoidable. Layer in visible homelessness in certain areas and service that’s still uneven after the post-pandemic labor churn, and the city’s once-unshakable reputation is showing signs of strain. What’s Actually Happening Tourism trends in mid-2025 reveal a softening: hotel occupancy and international arrivals are down compared to last year, even as gaming revenue holds steady. Industry analysts point to price fatigue, fee “sticker shock,” and competition from other destinations. On the ground, visitor feedback echoes the same themes: triple-digit ...